Brand Strategy & Identity Design

About this Service

Custom Brand Identity & Strategy for SaaS & Digital Products

About this Service

This is a high-touch, strategy-led brand engagement for companies that need more than a visual identity.

We work closely with founders and product teams to define how their company is positioned, understood, and experienced — across brand, product, and communication.

This is not a fixed package.

It’s a structured collaboration tailored to your stage, market, and ambitions.

What We Focus On

  • Clear positioning in competitive markets

  • Translating complex products into understandable brands

  • Building trust through consistency and clarity

  • Creating systems that scale with your product

What’s Included:

Brand Strategy

  • Market positioning

  • Audience clarity

  • Competitive landscape

  • Messaging direction

Visual Identity System

  • Custom logo system

  • Color system

  • Typography system

  • Visual language

Brand System & Guidelines

  • Usage rules

  • Scalability framework

  • Design consistency principles

Process

→ Discovery & Alignment

→ Strategy & Positioning

→ Visual Direction

→ Identity Development

→ Refinement

→ Final System & Guidelines

Communication

  • Kickoff strategy session

  • Weekly alignment calls

  • Daily Slack communication

  • Shared project workspace

Built For

SaaS, AI, fintech, and digital companies preparing for scale, investment, or repositioning.

If your brand needs to carry real weight — let’s build it properly.

From $19,000
This service contains 3 payment milestones
1
Advanced payment
Due at checkout
$3,800
2
Approval of Logo Concept
$9,500
3
Final Delivery
$5,700
Concepts and revisions: 2 concepts, 2 revisions
Project Duration: 4 weeks