Biography
Hi, I’m Zeyan! I’m a brand designer with over 15 years of professional experience working across Singapore and China. With deep exposure to both markets, I’m proficient in diverse cultural contexts and international brand languages.
My focus lies in brand identity design and strategic consulting. I specialize in helping startups build complete brand systems from scratch, translating clear positioning and core values into distinctive visual identities that quickly establish recognition and trust. I also work with multinational companies on brand refresh, visual optimization, and brand operation initiatives, enabling established brands to stay relevant and competitive while preserving their essence.
To me, great brand design is more than just aesthetics—it’s about creating meaningful, business-driven expressions. I always approach projects with practicality and creativity, tailoring solutions that align with real business needs and thoughtfully craft each brand’s unique story and presence.
Shanghai, China
Member since Apr 2026
Languages
Skills
Top Specialties
UI / Visual Design
Illustration
Brand / Graphic Design
Work History
freelance designer at Brainlink 2022–Present
branding team leader at Shang Zhi brand consulting co. 2016–2022
owner at Rolins Coffee 2013–2016
team leader at Times Leader Events 2009–2013
Art Director at McCann Shanghai 2008–2009
Designer at Adplanet Singapore 2005–2008
Education
Diploma, Nanyang Academy of Fine Arts 2004
Bachelor, Northumbria University 2006
Seeking
Freelance or contract opportunities
Full-time opportunities